Wednesday 9 September 2009

Twin towers 9/11 WWF ad

DDB South America seem to have got themselves in a little trouble over this ad. It was done proactivly in an effort to win the WWF business and has created a bit of a stink.

The ad has been banned in some countries and the WWF have stated that they didnt brief the agency on the piece of work. The creatives behind the work are apparently not working at DDB any more.

It's amazing how the promise of advertising awards drives creatives. This is probably a place they will regret going

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